Events Calendar
Discover all upcoming Shopware events at a glance, from industry roadshows and partner sessions to community meetups.
September 2026
BBQ meets E‑Commerce
Insights, networking, and great flavor – at the E‑Commerce BBQ for regional businesses

Shopware Meetup Köln: Herbst Edition
Tapas, Kölsch & Tech Talks: Join the Shopware community in Cologne for an evening of e-commerce insights, networking and great conversations – no sales pitches. Hosted by Webmatch x ScaleCommerce. Please note: the event will take place in German.

klartext. statt Käse
Your evening with e-commerce leaders in a fireside chat setting. Four sponsors, a curated guest list, and no sales fluff.
Shoptoberfest North America
We are planning for an even bigger event for 2026, and will be hosting it in Nashville at a new venue this year.

Pasta Basta tour: 7 Events, 3 Countries
Pasta Basta brings e-commerce and digital decision-makers together to cook Italian food and connect. We exchange ideas on e-commerce, AI and digital transformation – no presentations or sales pitches, just honest exchange and great conversations.

Bricoday
Leading B2B trade fair for DIY, home, and garden. It brings together retailers, buyers, and industry professionals, offering insights into product innovations, market trends, and networking in the home improvement sector.

DMEXCO
The countdown is on! On September 23-24, 2026, the big players in digital commerce will gather at DMEXCO in Cologne. Visit us at our both and discover the latest tech trends to bring your ecommerce vision to life together!

Odoo Experience
Europe’s largest tech & business event with 400+ talks, exhibitors and workshops – connect with the global Odoo community and explore the future of business software.

ShopTalk Fall 2026
Three days in Nashville. 3,500 retailers, brands, technology partners and the agencies around them, in one room to pressure-test strategies and make decisions that will define your 2027.

valantic DigitalXperience
An immersive event dedicated to digital transformation, customer experience, and agentic AI. Spend a day packed with practical insights and real-world inspiration – then unwind in the evening with a raft cruise, drinks, and a sunset over the Rhine.
Groothandel E-commerce event
The Groothandel E-commerce event brings together B2B commerce professionals to explore the latest trends, share real-world success stories, and discover innovative solutions shaping the future of wholesale e-commerce.

October 2026
Convegno dell’Osservatorio B2B Digital Commerce & Experience
The topics covered during the conference will focus on the areas of research and interest that have always characterized the work of the B2B Digital Commerce & Experience Observatory.
Shopware Hacktoberfest
Mark your calendar! Shopware Hacktoberfest is coming back to the Shopware Campus in 2026.
Shoptoberfest Benelux
Shoptoberfest is back – and bigger than ever this year! Join us for inspiring insights, engaging conversations, and valuable connections from the world of digital commerce – all in a relaxed Shoptoberfest atmosphere.

Shoptoberfest Italia
Shoptoberfest is back in Milan! Join us for an afternoon of inspiring insights, engaging conversations, and valuable connections from the world of digital commerce – all in a relaxed Shoptoberfest atmosphere.

SuiteWorld 2026
SuiteWorld brings thousands of innovators, builders, and leaders together to learn, connect, and shape what’s next. This October, explore how to build a stronger foundation for growth through inspiring keynotes, major product reveals, hands-on sessions.

November 2026
B2B Ecommerce World - Americas
The B2B eCommerce Association connects leaders shaping the future of B2B commerce. Featuring transformative workshops, exclusive networking opportunities, and insightful sessions tailored for manufacturers and distributors.

Shopware Circle Köln
The event that combines a UX workshop with Johannes Altmann and exclusive insights into the Shopware roadmap
B2B Online 2026 - Atlanta
B2B Online Atlanta helps manufacturers and distributors grow not just their ecommerce performance, but themselves as leaders. CMOs building digital ecosystems from scratch, marketers who are redefining customer experience, and eCommerce leaders.

Emerce AI Live!
AI Live helps decision-makers translate AI into concrete action. No futuristic festival. No tool showcases, but real-world cases, sharp analysis and a peer network wrestling with the same questions.




