Agentic Commerce

Shopware gets you ready for agentic commerce

Agentic commerce can feel complex, but getting started shouldn’t. Shopware gives you the tools, guidance, and flexibility to take your first steps.

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Be visible in leading Agentic Commerce channels
Agentic commerce explained

What is agentic commerce?

Agentic commerce is making shopping easier with AI. For merchants, this opens up new ways to be found and connect with customers. The key is to be ready for both people and AI, while keeping your brand, customer experience, and business rules in your hands. Shopware helps merchants take that next step.

AI shopping assistant recommends two designer chairs based on a customer request.
Why it matters

Agent-ready commerce, broken down

As shopping moves into AI-powered experiences, your store needs to work for more than human visitors.

AI agent discovers a lounge chair based on a search query.

Can AI agents find your products?

New discovery channels are opening up. Make sure AI agents can find your products and surface them when customers are looking for what you sell.

Lounge chair with structured product data including material, color, and weight.

Can they understand your product data?

Many stores lack the data structure AI agents need to discover and understand their products. Shopware helps you identify the gaps and gives you clear next steps to move forward.

Shopping cart showing a lounge chair with confirmation that the product was added.

Can they interact with your store?

Make sure AI agents can interact with your store, from checking availability and adding products to cart to completing purchases, while you stay in control with a human always in the loop.

AI shopping readiness check

See your agentic commerce readiness score

See how ready your store is for agentic commerce with the Readiness Scanner. Then use the Maturity Assessment to understand where your business stands and what to tackle next.

Agentic Readiness Scanner

Scan your storefront to uncover where agents can already discover and interact with your products, and where there’s room to improve.

Agentic Readiness Scanner analyzes an online store for product discoverability and structured data.

Agentic Maturity Assessment

Get the full picture of your agentic commerce readiness. Assess your business across discovery, transactions, fulfillment, and operations, and see where to focus next.

Developed by the Agentic Commerce Alliance (ACA), where Shopware is a founding member. You’ll continue on the ACA website to take the assessment.

Agentic Maturity Assessment displays a survey question about product discoverability by AI agents.
Get started

Get ready for Agentic Commerce

Activate the Agentic Commerce Plugin to expose the required product information and capabilities.

AI shopping assistant displays a lounge chair with an add-to-cart option and confirms the store is agent-ready.

Frequently asked questions

Agentic Commerce is the shift toward automated buying, where AI agents research, evaluate, and place orders on behalf of people and organizations. If your experience and data aren’t “agent-ready,” you risk losing visibility and conversion as automation becomes the default.

Start by identifying the journeys you want to automate (e.g., reorder flows, quote-to-order, assisted buying) and the systems that provide the source of truth. Then use Shopware’s integration approach - APIs, structured data, and AI-assisted connectivity - to turn scattered information into an agent-ready foundation.

Shopware is building an AI layer that supports Agentic Commerce across Complex B2B and B2C - connecting Shopware with ERP, PIM, and other systems so agents can act on accurate product, pricing, and availability data. The result is automation you can trust, grounded in the systems that run your business.

Complex Commerce often involves customer-specific pricing, negotiated terms, approvals, compliance requirements, and multi-step fulfillment. For agents to operate safely and effectively, they need clear rules, reliable data, and strong governance, not just a conversational interface.

Agent performance depends on the quality and accessibility of data from systems like ERP and PIM. Shopware’s direction is to support this with AI-assisted integration and orchestration, helping connect data sources and enforce business rules so automated journeys are accurate, controlled, and auditable.

Run your business with AI

Copilot helps you run your store with less effort. Get answers as you work, uncover insights in your store data, and put them into action, from everyday updates to multi-step workflows.

Shopware Copilot creates a discount code for VIP customers based on top-selling products.

Build with AI

Connect AI to Shopware, accelerate development, and build intelligent commerce experiences with open tools designed for developers.

Connect AI to Shopware

Connect AI tools like Claude Desktop or Cursor directly to Shopware through the native MCP server. Give AI agents structured access to shop data and extend their capabilities with custom tools, prompts, and resources.

Build faster with Shopware CLI

Discover Shopware AI integrations, gain confidence and insights from interactive workflows and dashboards, and build commerce solutions faster with our agent-friendly power tool.

One platform, multiple AI commerce surfaces.

Power your commerce with a platform that adapts to your strategy – not the other way around. Let’s build what your business really needs.

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