The Age of Agentic Commerce
In this exclusive session, Emily Pfeiffer, a guest speaker from Forrester shares independent insight into how AI driven agents are reshaping digital commerce and what enterprise leaders should prioritize next.
The experts
Michael Pfeiffer
VP AI & Agentic Commerce
Shopware
Guest Speaker: Emily Pfeiffer
Principal Analyst
Forrester
Forrester on the future of agentic commerce
Agentic Commerce is moving from concept to competitive differentiator. Autonomous systems are beginning to influence how products are discovered, evaluated, and purchased.
In this on demand session, Forrester outlines the strategic implications for commerce leaders preparing for 2026 and beyond.
Key takeaways
How Forrester defines Agentic Commerce
What technology and organizational gaps are emerging
Where agent driven interactions will appear first
Strategic considerations for 2026 planning
How forward looking commerce teams are preparing now
Why this session matters now
AI driven agents are reshaping digital experiences and decision making across the commerce ecosystem.
In this session, you’ll gain perspective on:
Where AI agents will first impact buying behavior
The architectural implications for commerce platforms
How to evaluate your organization’s readiness
The risks of waiting too long to adapt
“Agent driven decision making will fundamentally reshape digital commerce ecosystems.”
Watch the recording now
- On demand
- 60 min.
- English
- Webinar (online seminar)
